Brandomania TV

Brandomania binds the incompatible and establishes new values which do not exclude the old ones. That is why they are called the added values. Brandomania will show you how to add value to the making and spending in your life.

The TV show, the first to point at branding and the need to define MADE IN …., started five years ago. Up to now, 390 episodes were shown since February 2001 until 2006 and from 2007 /2008 on TV Kosava.

We were the first to introduce the term brand into media of ex YU region ,and pointed at a new way of creating an added value in communication, believing that the originators from this region can transform a raw material into an attractive product and thus add value to all of us.

At the World Advertising Festival and many other important media and communication gatherings, we have come across significant issues and people who exemplify the power of creativity and good communications, and thanks to Brandomania, the viewers had seen and heard the most famous creators in the world. We have contributed a lot to the understanding of marketing importance. That was and is our goal.

The development of local creativity, searching for identity and originality in the global environment… are also the issues we like to deal with. The method is to demystify the power of media and of the richest brands and people.

The author and the editor Gordana Ristic interviewed the owners of the largest media corporations such as Sumner Redstone, the VIACOM Chairman, Brent Hansen, the MTV Europe President, Lachlan Murdoch, the heir to the Murdoch News Corp,. Phil Knight. Nike’s President, Joe Pytka, legendary director of the TV spots which created the American dream, controversial Malcolm Mc Laren, Howard Draft, the Draft Chairman, John Hunt, the man who created Nelson Mandela and the other most creative people in the world, whose campaigns have changed the global awareness and influenced the life style.